Many clients come to us with a logo and a clear purpose, but feel unsure about the details. What size should the pin be? Which plating looks right? Will the colors match the design?
Custom enamel pins are not complicated, but good results depend on a few early decisions. Before starting production, it helps to slow down and think through the basics. Below are five practical points that can save time, cost, and revisions later.
1. Size matters more than you think
Pin size affects both appearance and cost. It also affects how people actually use the pin.
Most custom enamel pins fall between 1 inch and 1.5 inches. Smaller sizes work well for hats, lapels, and subtle branding. Larger sizes are better for events, collectibles, or detailed designs.
A common mistake is choosing a size before reviewing the artwork. If the logo includes fine text or thin lines, a slightly larger size often gives a cleaner result.
When in doubt, we usually recommend testing the artwork at two sizes before deciding.
2. Choosing the right plating
Plating sets the overall tone of the pin. It changes how the colors look and how premium the pin feels.
Gold plating feels classic and formal. Silver or nickel looks clean and modern. Black nickel adds contrast and works well for bold designs.
Not every design needs a shiny finish. For some logos, a matte or antique look feels more balanced and easier to read.
When selecting plating, it helps to think about where the pin will be used and who will wear it.
3. Color accuracy and finish
Color is one of the most sensitive parts of custom enamel pins. What looks bright on screen may look different in metal.
Using clear color references helps reduce surprises. Pantone colors are often used to keep colors consistent.
Finish also matters. Soft enamel has texture and depth. Hard enamel looks smooth and polished.
Each finish has its own style. The right choice depends on the brand image and how refined the final pin should feel.
4. Back attachments and how the pin will be used
The back attachment is easy to overlook, but it affects daily use.
Butterfly clutches are the most common choice and work for most situations. Rubber clutches feel more secure for active use. Magnet backs are useful for uniforms or delicate fabrics.
Before choosing, it helps to ask one simple question. Where will people wear this pin most often?
Matching the attachment to the usage makes the pin more practical and more appreciated.
5. Timeline and revisions
Many clients assume custom pins move very fast once the design is sent. In reality, the approval stage is just as important as production.
Reviewing mockups carefully helps avoid delays later. Small changes at the design stage are much easier than changes after molds are made.
In most cases, a clear and confirmed design leads to a smoother timeline overall. Planning a little extra time for revisions often saves stress near deadlines.
Final thoughts
Designing custom enamel pins is not about making things complex. It is about making clear choices early.
When size, plating, color, and usage are well thought out, the final result feels natural and professional. A small pin can carry strong meaning when the details are right.
FAQ
What is the best size for custom enamel pins
Most brands choose between 1 inch and 1.5 inches depending on detail and usage.
How long does it take to make custom enamel pins
The full process usually takes a few weeks, depending on design approval and quantity.
Can we see a mockup before production
Yes. Reviewing a mockup helps confirm details before moving forward.
What finish is better, soft enamel or hard enamel
Both are good options. The best choice depends on the look and feel you want to achieve.